Apple smartphone sales growing strongly as global smartphone market declines in Q2

Apple confirms its new iPhones will be delayed by a 'few weeks'

"The stage is setting up for a massive pent-up iPhone 12 cycle heading into the fall in this key region as well as globally".

Confirmation of the delay followed rumours circulated by tech leaker John Prosser earlier this week that new iPhones and iPads would be released in October.

Considering the fact that we're nearing the September launch window market by IFA Berlin and new iPhone releases, it's natural to see the Apple smartphones taking the headlines quite often. "And I said that this year, the supply of the new product will be a few weeks later than that".

"In April, we expected year-over-year performance to worsen, but we saw better than expected demand in May and June", said CEO Tim Cook during the company's earnings call.

"As you know, previous year we started selling new iPhones in late September", Maestri said.

Apple is also likely to have to hold its launch event for the new devices virtually, instead of the in-person spectacle it typically puts on.

The fiscal third-quarter results, which included iPhone sales some US$4 billion (RM17 billion) above analyst expectations, came on the same day that U.S. gross domestic product collapsed at a 32.9 per cent annualised rate last quarter, the nation's worst economic performance since the Great Depression.

According to the report, the delay in iPhone 12 shipments will impact the company's financial result for the third quarter of 2020.

Apple iPhone 11 Pro Max.

iPhone 12 Pro will have a quad-camera setup at the rear.

In locations where the necessary infrastructure is already established, these 5G enabled handsets will offer superior download speeds. Although the overall smartphone market has been declining sharply since Q1 of this year due to COVID-19, Apple is the only top smartphone seller that has grown YoY compared to last year.

The rest of the earnings call was pretty positive, thanks in part to said iPhone SE: sales of iPhones are up two per cent on a year ago, and iPad and Mac sales have rocketed despite the issues coronavirus causes.



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