Amazon tests checkout-free shopping for larger stores

Shopping at the Amazon Go store in San Francisco

If you venture into an Amazon Go store, you're likely an early adopter who knows what to expect.

Amazon now has more than a half-dozen Amazon Go stores open or set to open in three cities - Seattle, Chicago and San Francisco - but they are much smaller than traditional grocery stores.

Amazon is testing larger version of its automated Amazon Go brick-and-mortar stores, according to sources speaking to the Wall Street Journal, meaning you could potentially do your weekly grocery shopping without interacting with another human being.

According to sources who spoke to the news outlet, Amazon is testing its technology at a space in Seattle, which has been arranged like a large store.

Amazon is reportedly considering using the technology in its Whole Foods stores, the supermarket chain it bought a year ago.

Amazon said it doesn't comment on rumour and speculation.

Higher ceilings and shelves, and a bigger product range means it could take more time for Amazon to get the technology right, which now works well for smaller stores. Business Insider contacted Amazon and Whole Foods for comment.

The Amazon Go system may come to larger stores.

Inside of Amazon's Go stores, products are systematically placed on shelves full of indicators that are easily recognized by computer vision systems. You scan the Amazon Go app on your phone as you arrive, pick up items while monitored by the store's cameras and you're charged via your Amazon account as you leave. A Chicago store opened in September, and the company reportedly found a Lower Manhattan location for its NY store. Whole Foods sales are driven by produce items, for instance, whose prices vary by weight.



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