Amazon investigates claims employees bought buyer information

No bad reviews? Amazon employees might have deleted them for bribes

Amazon sued more than 1,000 people in 2015 who were "misleading" customers with "fake reviews of products".

According to the WSJ, Amazon's vice president of worldwide marketplaces found out about the practice in China. Typically, these interactions have been facilitated by intermediaries that seek out Amazon employees who are willing to offer such services. Sales information that sellers can pay for includes insight into buyer habits as well as keywords used in product searches.

Amazon is investigating claims that employees took bribes to leak customer data and delete negative reviews. Sellers are paying around $2,000 to get internal sales data email and addresses of the reviewers.

Plus, they're allegedly offering sellers a way to delete negative products reviews, in return for a fee. They can then rewrite their product descriptions and ads to increase the chances of their products to make it to the top in search results.

It is important to mention as per Amazon's policies, disclosing such information is prohibited.

There is reportedly a small network of brokers who manage these dealings, across the Chinese messaging service WeChat.

The internal probes are part of Amazon's continuous efforts to maintain the integrity of its coveted product rating system, while weeding out those engaged in fraudulent practices among the site's highly competitive independent sellers. Currently more than two million merchants now sell an estimated 550 million products on Amazon sites worldwide, representing more than half of all units sold on the site and contributing an estimated $200 billion in gross merchandise volume previous year, according to FactSet estimates.

The company has confirmed the reports of the internal investigation in a statement warning of a swift action action against the bad actors.

Re-instate banned seller accounts.

They included that the organization would likewise take "quick activity" against dealers on its site who had "occupied with this conduct... counting ending their offering accounts, erasing surveys, withholding assets, and making a lawful move".

Amazon Inc. is looking into whether its employees are selling confidential data and using other tactics to inflate rankings for independent retailers.

Workers at the internet shopping giant's distribution centers face disciplinary action if they lose a punishing race against the clock to track down items ordered by online shoppers.



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