With Fifty Shades Freed, the Franchise Crosses $1 Billion

With Fifty Shades Freed, the Franchise Crosses $1 Billion

It earned $12.6 million.

While it had the lowest opening of all three movies, Fifty Shades Freed still brought home a solid $38.8 million domestically in its opening weekend, debuting in 3,678 stateside locations, per Variety. All told, the series has collected roughly $1.1 billion at the worldwide box office, including $98.1 million in global ticket sales over the weekend for "Fifty Shades Freed". The film received largely negative reviews from critics but a so-so B-plus CinemaScore from moviegoers. "Fifty Shades Darker" opened with a 46.6 million dollars weekend in North America in 2017.

"We are exhilarated with the results", said Jim Orr of the franchise's distributor, Universal Pictures.

The films, about a sexually inexperienced woman who falls for an billionaire with eccentric sexual appetites, star Dakota Johnson and Jamie Dornan.

In one of the more awkward box-office pairings in memory, the steamy, sexy sequel "Fifty Shades Freed" was No. 1 at North American theaters over the weekend, while the cuddly-cute "Peter Rabbit" did well with children and finished in second place. "'Fifty Shades Darker' a year ago on Valentine's Day was up about 180% over one day".

The family friendly film is based on Beatrix Potter's beloved books. Will Gluck directed the movie, which has garnered mixed reviews but a respectable A-minus CinemaScore.

The $25-million opening bests the $24-million summer debut of Sony's critically panned but commercially successful "Emoji Movie" and the studio's April disappointment "Smurfs: The Lost Village", which opened with $13.2 million.

And Clint Eastwood's terrorism movie The 15:17 to Paris got awful reviews by critics, taking in just $12.6 million on the weekend.

The dramatic thriller is about the true story of three American soldiers and lifelong pals as they thwart a terrorist attack on a train. It earned a B- on CinemaScore and a 20% "rotten" rating on Rotten Tomatoes.

Clint Eastwood had a tougher weekend with "The 15:17 to Paris".

"Fifty Shades of Grey" kicked off the trilogy in 2015 with $85 million in opening-weekend ticket sales, an astounding total for an erotic drama, a genre that had always been out of favor at multiplexes.

Next week, Disney opens the highly anticipated "Black Panther", Lionsgate debuts the animated "Early Man" and Pure Flix premieres the drama "Samson".



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