Facebook introduces VR Spaces, AR camera effects at F8

Anyone can use the Frame Studio to upload static camera effects and Facebook Live's new augmented reality effects can be built with the Camera Effects Platform's AR Studio tool. In other words, for Facebook Stories so they can keep ripping off Snapchat who, ironically, just introduced more AR stuff today. She also explained how VR works by saying that if your avatar takes a selfie, you tend to smile in real life, too.

Inspired by Pokémon Go, the wildly successful augmented reality game, Zuckerberg wants to take the technology mainstream, making it a more affordable alternative to say a TV set. Exclaiming in excitement, he said - "Because the future is delicious", The camera feature will also boast object recognition that will suggest effects based on its object study.

The social network announced several new products at its F8 Developer Conference in San Jose this week, with a strong focus on virtual and augmented reality.

It comes after Snap, which calls itself a "camera company", announced it was adding its popular Snapchat Lenses feature, which superimposes 3-D effects over real-world photos, to the rear-facing camera option on your smartphone. So Messenger is launching a discovery tab and new QR codes that directly put users in conversation with a bot. "QR codes are big in messaging apps in Asia but haven't caught on here in the United States, including when Messenger has tried them before".

The launch comes as Facebook faces criticism as it tries to grow into its role as a platform that influences the lives of its nearly 2bn users.

Mark Zuckerberg also presented another interesting part of Facebook's augmented reality plan.

According to TechCrunch, he criticised other apps for keeping their AR tools to themselves.

Facebook recently added camera functionality to all of its apps, but Zuckerberg said that was just the start.

For most users, the two will seem the same, but the difference between the two is significant.

"We're building tools to give people the power to share what they want", he said.

A few developers have had early access to Camera Effects, including Giphy, which designed a thought bubble that can hover above your head while you're filming yourself to let your friends know what you're thinking.

Eventually people would use augmented reality on eyewear, Mr Zuckerberg said, although he stopped short of suggesting the company was planning to make games itself.



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