Toyota Camry teased ahead of Detroit auto show

The 2018 Toyota Camry will be unveiled in January at the 2017 North American International Auto Show in Detroit, Bob Carter said here Thursday.

That shift could cause the Camry, traditionally Toyota's top-seller, to fall behind the RAV4 in sales next year, said Bill Fay, Toyota Division general manager, in an interview.

While the Camry remains America's best-selling vehicle, Carter noted a "massive" change in consumer preference to SUVs.

The Camry is on track to be the best-selling vehicle in America for the 15th consecutive year in 2016, Toyota sales chief Bob Carter said at an event in Detroit. "So we've really been focusing on passionate emotional design and making it more fun-to-drive".

The Camry is still the most popular USA auto, and midsize cars remain the second-largest segment of the market, trailing only car-based sport utility vehicles.

The new Camry represents a large volume increase for the so-called Toyota New Global Architecture, or TNGA, which debuted on the Prius hybrid a year ago. Sharper body lines and a long, thin vertical taillight graphic suggest the auto continues styling cues from the newly released Toyota Prius and Prius Hybrid. It's clear that Toyota is taking their best-selling dent very seriously, and this all-new design adds some much needed excitement to America's most popular dent.

Toyota announced no further details on powertrain or interior.

Carter would not provide many details of the next-generation Camry, declining to say if it will still be offered with a V-6, as a hybrid, and whether there will be a pure-electric Camry for the first time. The plant produces over 550,000 units a year total.



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