Facebook CEO preaches 'connectivity' gospel at Peru summit

Mauricio Macri at the government house in Buenos Aires Argentina Monday Nov. 21 2016. Abe is on an official visit to Argentina aft

On Nov. 10 Facebook's CEO, Mark Zuckerberg, called it "a pretty insane idea" that fake news on Facebook might have helped swing the USA election towards Donald Trump.

Zuckerberg called the problem a tricky one, with the company wanting to stop the spread of BS stories while at the same time avoiding censorship.

"And we definitely need to find ways to discourage the production of non-comedy, non-satire fake news".

Several of the highest-rated comments on Zuckerberg's post were positive, with this idea from George Papa ranking near the top: "If people had a bit of brain and did some research on their own when they read something that does not sound right.we would not have this problem".

Melissa Zimdars, an assistant media and communications professor at Merrimack College in MA, created a list of potentially false and misleading news sites to allow people to identify fake news.

Zuckerberg's post came at 9:30 p.m. on a Friday night, leading some to speculate that the CEO was trying to bury his post.

"We are raising the bar for stories that appear in related articles under links in News Feed", Zuckerberg wrote of one initiative.

Zuckerberg outlined seven projects his company is working on that could undermine fake news stories.

Zuckerberg said Facebook does not want to be put in a place where the company has to make value judgments on the line between news and opinion and generally airs on the side of allowing people to post what they want without interference. Fake news are nothing new, but now that they might have tipped the election towards Trump it is in the spot light.

President Barack Obama said in Germany on Thursday that, "If we are not serious about facts and what's true and what's not, and particularly in an age of social media, where so many people are getting their information in sound bites and snippets off their phones, if we can't discriminate between serious arguments and propaganda, then we have problems".

But what people see may not influence them as much as what they share.

Exhausted of seeing fake news on news feed even you're not following that site but many of your friends shared this malicious news? Pichai said there should be "no situation where fake news gets distributed" and committed to making improvements.

Zuckerberg also rightly identified that the problem is a hard one to address for a platform that states its mission as "to give people the power to share and make the world more open and connected". They are improving their technical systems in order to detect what people will flag as false before they do it themselves.

Links to news stories classified by the network as untruthful would be flagged as fake for people trying to share or read them, according to Zuckerberg.

In general, Zuckerberg says the company is working to build stronger automatic detection systems for fake news and misinformation, simpler reporting methods that result in quicker removal, third-party verification from fact-checking organisations.

Google does want to try to get fake news completely off search as well, however.

Fake news purveyors can be enticed away from creating amusing satirical content to more believable content because they think it is more likely to be shared.



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