Apple Announces Plans for R&D Center in Beijing

The Centre will focus on developing computers Softwares audio and video devices as well as other consumer electronics

Concerned over falling iPhone sales and the phenomenal rise of Chinese smartphone players, Apple has set up its first research and development centre in China with the initial investment of 100 million yuan (USD 15 million).

About Making Comments on our Site: Patently Apple reserves the right to post, dismiss or edit any comments. In turn, Apple's China revenue has plummeted in recent quarters, falling a whopping 33% year-over-year in Apple's last-reported period.

After three years of rumors, Apple confirmed last month that it was building a research and development center to China.

The centre will mainly focus on computer hardware and software products, communication, audio and video equipment, consumer electronic technology and information technology, according to a report by Sina.

According to Chinese media, the new R&D hub will be located in Haidian District, Beijing, at the Zhongguancun Science & Technology Zone.

Zhongguancun Science Park has 40 premier universities and colleges such as Peking University and Tsinghua University as well as more than 200 scientific institutions. While China is where most of the world's iPhones are manufactured, actual research and development is not - much the same for many other foreign companies that turn to China's large workforce to build its devices.

During his latest visits to Beijing, Tim Cook also held extensive meetings with app developers, highlighting the firm's recognition of China's research capabilities.



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